Invisible AI moments that surprise users with exactly what and when they need.
Because humans love magic.
Not abracadabra magic, real magic. The kind where an app does exactly what you wanted… without you asking. It feels like it gets you.
It builds user's trust, hence their loyalty. In business terms, retention. The more the app learns and the more it personalises the experience, and the harder it is for users to switch.
The


for designers and product teams in the new AI paradigm.
